Schema markup generator
The schema markup generator is a free tool that writes JSON-LD structured data for a company, app, product, local business, article or FAQ page. Fill in the fields and copy the script tag into your page.
- Add a name.
The markup is built in your browser. Nothing is sent or stored.
Check what AI crawlers get
Tags and files only help when crawlers can read the page. The free scan requests your pages as GPTBot, ClaudeBot, PerplexityBot and CCBot and shows what arrives.
Questions
What is schema markup?
Schema markup is structured data, written as JSON-LD, that tells search engines what a page is about: a company, a product, an article or a list of questions. It goes in a script tag in the page HTML.
Does schema markup help AI assistants?
It gives crawlers clear facts such as the name, price and address in a fixed format. It does not make an assistant name you by itself. The markup must also be in the HTML that arrives without JavaScript.
Where do I put the JSON-LD?
Put the script tag in the <head> or the <body> of the page it describes. Use Organization on the home page, Product or SoftwareApplication on product pages, Article on posts and FAQPage on a page that shows the same questions and answers.
How do I test the markup?
Paste the page URL into Google's Rich Results Test or the Schema.org validator after you publish it. Our meta tag checker also lists the JSON-LD types it finds in the HTML.